Guide
LinkedIn Algorithm: How the Feed Decides What You See
The algorithm on LinkedIn decides which posts show first in a member's feed, and LinkedIn has shared the broad idea: show people relevant, useful posts from people they care about. This guide turns that into habits for a professional account.
What the algorithm on LinkedIn favours
LinkedIn has described its feed as aiming for relevant and professional content, from people and topics a member follows or engages with. It has also said it works to limit spam and low-quality posts. The exact signals change, so treat blog lists of weights with care.
Why the first lines matter
LinkedIn shows about the first 210 characters, or three lines, before “see more”. A clear, specific opening gives people a reason to click, and time spent reading is a signal a feed can use.
Habits that help a post
Write for one reader and share something you know firsthand. Use short paragraphs, ask a real question and reply to comments in the first hours. Post on working days, which the studies we cite favour.
What to avoid
Avoid tagging many people who did not ask for it, copying others' posts and asking for likes. They add noise, and they can cost you trust with the people you want to reach.
Questions
Do links reduce the reach of a LinkedIn post?
LinkedIn has not given a rule. Some creators put the link in the first comment, so test it on your own posts.
Is a long post better than a short one?
Not by itself. A clear post of any length works. LinkedIn allows up to 3,000 characters.
Can I schedule LinkedIn posts?
Yes, for a personal profile. Dripost schedules the post and sends you the link when it is live.
How much of a post shows before “see more”?
About the first 210 characters, or three lines. Put the point of the post there so people have a reason to click.
Should I ask people to like my post?
No. Asking for likes, tagging people who did not ask for it and copying others' posts add noise and can cost you trust.
Post it with Dripost
- LinkedIn post previewSee where LinkedIn cuts your post behind “see more” before you post it.
- Post a video on LinkedInSchedule a video to your profile with the rest of your week's posts.
- LinkedIn from Claude or ChatGPTLet your AI assistant draft and schedule LinkedIn posts. You approve before anything goes out.